Let’s go.
I’ve been around. Lived in too many places. Said “yes” to way too many side quests.
That’s what I bring to the table — a twisted, non-linear perspective built to solve your puzzle.
Can healthcare advertising be… not boring?
What does Barilla pasta sound like?
Where do you find the best goldfish tanks for a Hong Kong shoot?
What’s the inner monologue of a queer wrestler in Bushwick about to get the chair?
Who’s the best gatecrasher for an asthmatic blind date? (Spoiler — it’s Kenny G. Ask me why.)
Need an American perspective? I’ve got the accent, the passport, and a lifetime of context.
APAC nuance and generalisations matter. What works for Thai won’t work for Singaporean (including the spelling in this sentence).
Post-Communist Czech surreal pessimism? Ran a whole magazine about it.
Meanest thing you can say in a comedy roast? ChatGPT won’t help you — I will.
Who stays up till 4 a.m. rewriting takeout menus to raise funds for railroad workers during a coup in Myanmar? This girl.
Ever spent four days glued to Zoom from a Hong Kong hotel room, juggling a Ukrainian film set, an L.A. director, a UK health insurance client, a Thai production crew, and an Australian ECD — all for one of those COVID ads we all made? I’d do it again.
Credentials? McCann. Edelman. Global clients. And that pesky Master’s degree.
I’m a copy-led Creative Director who believes the best solutions start with strange questions and should end with “woah”.
Currently in Colorado — everywhere on WhatsApp.
+852 5536 4996